Doudou BA is a young Senegalese business leader specialized in artificial intelligence, automation, and data science as the founder of an innovative AI-based startup called OneNine and focused on African languages. With a strong academic background, including a PhD in AI and Machine Learning, Doudou has dedicated his career to bridging the linguistic gap in AI by focusing on underrepresented African languages. His professional journey spans over a decade, during which he has worked in telecommunications, network optimization, and logistics at companies like Maersk, where he applied AI to solve complex supply chain challenges. In 2023, Doudou co-founded OneNine, a futuristic startup that curates high-quality datasets for low-resource languages, aiming to make AI more inclusive and culturally relevant. OneNine partners with global tech giants like OpenAI, Meta, and Google, helping them save up to 80% in costs while ensuring AI models better understand the diversity of African languages. Beyond his entrepreneurial pursuits, he advocates for ethical AI and cultural preservation through technology, inspiring a new generation of African innovators. As of late 2025, OneNine has successfully completed seven major projects, positioning Doudou BA as a leading figure in the quest for more equitable and representative AI systems.
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